Walk the halls of our coworking space and you’ll see some multi-taskers working on one computer, and streaming a TV show on another computer. We’re not judging, we’re impressed. It is incredible how technology changes TV watching patterns. Netflix is both the pioneer and industry leader for these changes. As of today, your Netflix subscription will also cost you a whole $1 more.
Netflix produces hundreds of original series (House of Cards!!), and dozens of original movies, documentaries and comedy specials, which has largely attributed to their huge market share. They also smartly set expectations for the customer viewing experience, because streaming media and on-demand videos are not consistent experiences across all devices. So, as a customer, if you have that $7.99 service plan you can stream small definition on one screen at a time. $9.99 service plans enable users to stream in high definition on two devices at once. And for $11.99, users get 4K streaming and 4 devices.
Now we’re breaking the news – $7.99 plans will remain the same, $9.99 plans are jumping all the way up to $10.99 (insert wink), and $11.99 plans are increasing 16% to $13.99. Here’s where you should pay attention…the $13.99 plan is for 4K ultra HD TV and an internet connection fast enough for 4K. It’s safe to say that Netflix is planning for the future, and they are assuming 4K will be more mainstream and in big demand sooner than we think.
Here at Workville, our members in the coworking space are early adaptors and disruptors – we’ll let you know when 4K devices become the norm at Workville.
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